‘Gear up for MTB success’ workshop

Since the opening of the Djuwang Baring mountain bike trail, more visitors are coming to Creswick—are you ready to make the most of this growing opportunity?

Join us for ‘Gear up for MTB success’, an interactive workshop designed to help local businesses attract and cater to mountain bike riders, as well as their non-riding companions.

Discover how to create packages and experiences that appeal to both mountain bike (MTB) enthusiasts and their families or friends, collaborate with other businesses, and market your offerings effectively. Learn from real industry success stories and walk away with practical strategies to position Creswick as a must-visit MTB destination.

This workshop will also explore opportunities to leverage local events and provide insights into upcoming marketing activities for the trail, helping you align your business with broader marketing efforts.

The session will be facilitated by Karen Oliver, an experienced industry development specialist who has worked extensively with tourism operators, councils and regions to create memorable visitor experiences and business growth strategies.

Don’t miss this chance to connect, innovate, and grow your business.

Register now to secure your spot!